Eric Trump Deepens Bitcoin Involvement With Keynote Role
Eric Trump will take the stage as a keynote speaker at the Bitcoin 2026 conference, cementing his position as a prominent political-adjacent advocate for the digital asset. Trump's engagement extends beyond rhetoric; he is the co-founder and chief strategy officer of American Bitcoin, a mining and treasury firm focused on accumulating BTC. His company has been actively expanding its corporate treasury and U.S.-based mining capacity, aligning with his public stance that America should dominate the digital asset economy. Trump has been notably bullish, stating he has “never been more bullish on bitcoin in my life” and suggesting the asset could eventually reach a seven-figure valuation.
Conference Attendance Reached 35,000 in 2025
The Bitcoin conference series has demonstrated significant growth, indicating expanding mainstream interest. Attendance scaled from 11,000 people in 2021 to 35,000 in 2025, transforming the event into a major platform for builders, investors, and policymakers. The 2026 event, scheduled for April 27–29 at The Venetian in Las Vegas, is positioned to be the largest Bitcoin gathering of the year. The increasing scale of the conference provides a powerful backdrop for speakers like Trump to reach a broad and influential audience, potentially accelerating institutional and retail adoption.
Trump-Related Tokens Show Extreme Price Sensitivity
The financial market impact of the Trump name in crypto is most visible in related, highly speculative tokens. For example, the TRUMP token surged 48% in a 24-hour period following a separate announcement of a conference with Donald Trump. However, this volatility comes with significant risk; the same token trades substantially below its all-time high of over $46. This price action illustrates that while political endorsements can drive short-term speculation, they also introduce a unique layer of event-driven volatility for traders.
